SALES ENABLEMENT & REVENUE PERFORMANCE
Build Sales Capability That Converts Into Revenue
Your sales team doesn't need more training they won't use. They need the skills, coaching, and systems to execute when the pressure is on.
Sales organizations invest heavily in methodology, technology, and training. Yet even talented sellers can struggle to consistently turn what they know into results.
Complex deals stall. New reps take too long to ramp. Managers spend their time firefighting instead of coaching. Sellers struggle to navigate executive conversations. And when the quarter gets tight, pressure can quickly replace good sales discipline.
That's where effective sales enablement matters.
Drawing on 20+ years in complex enterprise sales, 5Ă— President's Club performance, and experience coaching sellers, leaders, and founders, Amy helps revenue organizations strengthen the capabilities behind consistent execution.
Her work connects sales strategy, seller capability, manager coaching, and performance under pressure—so teams don't just learn how to sell.
They become better equipped to execute when the deal, buyer, and quarter get difficult.
Sales enablement engagements can include:
Enterprise sales methodology and execution
Complex deal and opportunity strategy
Executive selling and business-value conversations
Sales manager coaching and development
New-hire onboarding and ramp
Pipeline and opportunity coaching
Sales process and enablement systems
Resilience and performance under quota pressure
PROVEN SALES ENABLEMENT IMPACT
Sales enablement consulting contributed to a $500K increase in revenue in a single quarter for a high-growth technology company.
Sales onboarding redesign reduced new-rep onboarding time by 50%+.
Backed by more than two decades of enterprise selling and 5Ă— President's Club performance across complex B2B environments.
Trusted By
SALES ENABLEMENT SOLUTIONS
Build the capabilities behind consistent revenue performance.
Sales performance isn't created by training alone. It requires the right skills, coaching, systems, and execution - especially when deals get complex and pressure rises.
Amy works with revenue organizations to identify where performance is breaking down and build practical enablement solutions that improve how sellers sell, managers coach, and teams execute.
ENTERPRISE SALES ENABLEMENT
Equip sellers to navigate complex deals and executive buyers.
Strengthen the capabilities required to move beyond product-led conversations and sell effectively in complex enterprise environments.
Programs can focus on:
Consultative and value-based selling
Discovery and business-value conversations
Executive selling
Multi-stakeholder deal strategy
Objection handling and negotiation
Opportunity advancement
Pipeline quality and execution
SALES MANAGER ENABLEMENT
Turn managers into better coaches, not just better forecast managers.
Frontline sales managers have enormous influence on rep performance, yet many are promoted because they were strong sellers rather than because they were taught how to develop people.
Amy helps sales managers build the coaching, communication, accountability, and performance-management capabilities required to improve execution across the team.
Programs can focus on:
Coaching for performance
Opportunity and pipeline coaching
Effective 1:1s
Feedback and accountability
Developing seller confidence and judgment
Leading through difficult quarters
Creating a consistent coaching culture
ONBOARDING & RAMP
Get new sellers productive faster.
More content doesn't necessarily create better onboarding.
Amy helps organizations build practical onboarding experiences around the knowledge, behaviors, conversations, and milestones sellers actually need to become productive.
Sales enablement consulting has previously helped reduce new-rep onboarding time by 50%+.
Programs can include:
Role-based onboarding
Sales process and methodology
Buyer and industry knowledge
Discovery and messaging
Practice and role-play
Manager reinforcement
Competency and readiness milestones
SALES PERFORMANCE UNDER PRESSURE
Help talented sellers execute when the quarter gets hard.
Quota pressure can change how people sell.
Sellers rush deals, avoid difficult conversations, over-focus on outcomes, second-guess themselves, or abandon good sales discipline in pursuit of short-term results.
Drawing on her work in resilience and human performance, Amy helps revenue teams understand how pressure affects execution—and develop the capacity to remain clear, adaptable, and effective when the stakes rise.
Programs can focus on:
Performance under quota pressure
Resilience and adaptability
Seller confidence and self-trust
Managing rejection and setbacks
Decision-making under pressure
Sustainable high performance
CUSTOM SALES ENABLEMENT
Solve the performance problem you actually have.
Not every revenue problem requires another off-the-shelf training program.
Amy partners with sales and enablement leaders to identify the gap between what sellers know and what they're consistently doing, then builds targeted interventions around the behaviors most likely to improve execution.
MY APPROACH
Complex sales are won through trust, relevance, and the ability to create meaningful urgency.
In complex sales, buyers rarely make decisions based on the product alone.
They make decisions based on whether they trust you, understand the business case, see enough value to change, and believe acting now matters more than maintaining the status quo. That's where I focus.
Drawing on 20+ years in enterprise sales and 5× President's Club performance, I help sales teams strengthen the human and strategic skills behind complex deals—especially when multiple stakeholders, longer sales cycles, and relationship-building are critical to winning.
My approach teaches sellers how to:
Communicate to four distinct personality styles so they can recognize what different buyers need, adapt how they communicate, and build trust more quickly.
Run stronger discovery conversations that uncover not just needs, but business impact, consequences, priorities, and the real reasons a buyer may need to act.
Create urgency without manufacturing pressure by helping buyers understand the cost of staying where they are and the value of solving the problem now.
Move from product conversations to business conversations that connect the solution to the outcomes executives and decision-makers actually care about.
Navigate complex buying groups by understanding different stakeholder motivations, communication styles, influence, and decision criteria.
Build the trust required to win larger deals by becoming a credible business partner rather than another salesperson trying to close an opportunity.
Because in complex enterprise sales, knowing your product isn't enough.
You have to understand the person across the table, uncover what truly matters, and create a compelling reason for the organization to change.
That's how sellers convert more qualified opportunities, expand deal value, and build relationships that lead to long-term revenue.
Why Organizations Partner With Me
My perspective comes from both sides of leadership.
For more than 20 years, I built enterprise revenue organizations, led high-performing sales teams, coached executives, and advised founders scaling growth.
Along the way I also experienced firsthand what prolonged stress can do to leadership performance—and what it takes to rebuild sustainable capacity.
Today I bring those experiences together to help organizations strengthen both leadership effectiveness and business performance.
Experience Highlights
20+ years leading enterprise SaaS revenue growth
5Ă— President's Club performer with multiple #1 sales rankings
$50M+ career revenue contribution
Harvard Business School Sales Coach
Certified in Trauma & Resilience through the Arizona Trauma Institute
Facilitator for Titan 100 Executive Peer Groups
Trusted by leaders and professionals from Harvard, Deloitte, Dell Technologies, and other leading organizations
Build sellers who know how to move complex deals forward.
The strongest sales teams don't win by creating more pressure or simply increasing activity.
They win by understanding their buyers, asking better questions, communicating value in ways that resonate, and creating a compelling business case for change.
That's the work I help revenue organizations do.
Better discovery. Stronger buyer relationships. More qualified opportunities converted. Bigger deals won.
Let's build a sales team your buyers trust—and your competitors have a hard time beating.